April 7th is National Beer Day in the US, apparently (not to be confused with International Beer Day, which falls on August 7th. Or with Britain's National Beer Day, which is June 15th).
First celebrated in 2009, the April 7th National Beer Day became a social media "thing" thanks to Justin Smith of Richmond, Virgina, who set up a Facebook page for a day of celebration to mark the anniversary of the day in 1933 when beer became legal in the US after years of prohibition.
Beer-lovers around the world - and countless brands - have been celebrating with gusto:
The site creates profiles of consumers, giving (for example) an at-a-glance look at what the typical Stella Artois-drinker is interested in - his spending habits, her taste in films, what newspaper he reads, her political leanings, and so on.
Based on YouGov's data, what does your taste in beer say about you? Do you match the profile of your fellow beer fans?
Comments
Post a Comment